Oakmont Properties

Oakmont Rebrand

Oakmont Properties

Oakmont Rebrand

Oakmont Properties

Oakmont Rebrand

Close-up shot of leaves with the Oakmont logo overlaid.
Close-up shot of leaves with the Oakmont logo overlaid.
Close-up shot of leaves with the Oakmont logo overlaid.

Oakmont Properties is a company with a true legacy – family-owned for over 35 years and committed to providing the absolute best for their residents and staff. This means high-end properties, exceptional service and a focus on locations that inspire. Our brand for Oakmont captured the spirit of their legacy, while setting the framework for the next chapter in their story.

Oakmont Properties is a company with a true legacy – family-owned for over 35 years and committed to providing the absolute best for their residents and staff. This means high-end properties, exceptional service and a focus on locations that inspire. Our brand for Oakmont captured the spirit of their legacy, while setting the framework for the next chapter in their story.

Oakmont Properties is a company with a true legacy – family-owned for over 35 years and committed to providing the absolute best for their residents and staff. This means high-end properties, exceptional service and a focus on locations that inspire. Our brand for Oakmont captured the spirit of their legacy, while setting the framework for the next chapter in their story.

Role

Creative Director

Role

Creative Director

Role

Creative Director

Client

Oakmont Properties

Client

Oakmont Properties

Client

Oakmont Properties

Agency

Engrain

Agency

Engrain

Agency

Engrain

Services

Brand Strategy

Identity

Website

Services

Brand Strategy

Identity

Website

Services

Brand Strategy

Identity

Website

Brand moodboard for Oakmont featuring their logo and a scenic shot of a biker overlooking a mountain.
Brand moodboard for Oakmont featuring their logo and a scenic shot of a biker overlooking a mountain.
Brand moodboard for Oakmont featuring their logo and a scenic shot of a biker overlooking a mountain.
Father and child laughing wtih the text "Welcoming, authentic, established. Oakmont" overlaid.
Father and child laughing wtih the text "Welcoming, authentic, established. Oakmont" overlaid.
Father and child laughing wtih the text "Welcoming, authentic, established. Oakmont" overlaid.
Cozy living room collaged with fall leaves.
Cozy living room collaged with fall leaves.
Cozy living room collaged with fall leaves.
Oakmont positioning statement that reads "For residents seeking the absolute best that life has to offer, Oakmont Properties is a family-owned real estate company that promises unparalleled quality and personalized service in locations with access to year-round outdoor activity.
Oakmont positioning statement that reads "For residents seeking the absolute best that life has to offer, Oakmont Properties is a family-owned real estate company that promises unparalleled quality and personalized service in locations with access to year-round outdoor activity.
Oakmont positioning statement that reads "For residents seeking the absolute best that life has to offer, Oakmont Properties is a family-owned real estate company that promises unparalleled quality and personalized service in locations with access to year-round outdoor activity.

Inspired by their passion for the outdoors and commitment to connection, the Oakmont identity was designed to represent the same sense of warmth and community fostered within the organization every day.

Inspired by their passion for the outdoors and commitment to connection, the Oakmont identity was designed to represent the same sense of warmth and community fostered within the organization every day.

Collection of various pages of the Oakmont brand standards guide.
Collection of various pages of the Oakmont brand standards guide.
Collection of various pages of the Oakmont brand standards guide.
Oakmont stationery design suite.
Oakmont stationery design suite.
Oakmont stationery design suite.
Value statement for Oakmont that reads "We work hard to see people succeed becuase we're at our best when the people around us are too."
Value statement for Oakmont that reads "We work hard to see people succeed becuase we're at our best when the people around us are too."
Value statement for Oakmont that reads "We work hard to see people succeed becuase we're at our best when the people around us are too."
Secondary Oakmont logomark.
Secondary Oakmont logomark.
Secondary Oakmont logomark.
Various pages of a guide highlighting Oakmont's brand strategy.
Various pages of a guide highlighting Oakmont's brand strategy.
Various pages of a guide highlighting Oakmont's brand strategy.

The brand strategy for Oakmont was built directly from the values, stories and language of the family and staff in order to capture the authentic, human spirit of the company.

The brand strategy for Oakmont was built directly from the values, stories and language of the family and staff in order to capture the authentic, human spirit of the company.

Tagline graphic for Oakmont that reads "Our story is written by the relationships we foster, the people we empower, and the respect we earn along the way."
Tagline graphic for Oakmont that reads "Our story is written by the relationships we foster, the people we empower, and the respect we earn along the way."
Tagline graphic for Oakmont that reads "Our story is written by the relationships we foster, the people we empower, and the respect we earn along the way."
Oakmont-branded polo shirt.
Oakmont-branded polo shirt.
Oakmont-branded polo shirt.
Oakmont-branded tote bag.
Oakmont-branded tote bag.
Oakmont-branded tote bag.
Selection of Oakmont business cards.
Selection of Oakmont business cards.
Selection of Oakmont business cards.
Various pages of the Oakmont brand guidelines.
Various pages of the Oakmont brand guidelines.
Various pages of the Oakmont brand guidelines.

Oakmont wanted to preserve their "mom and pop" culture, while introducing a new, resident-focused perspective to grow into the next phase of their legacy.

Oakmont wanted to preserve their "mom and pop" culture, while introducing a new, resident-focused perspective to grow into the next phase of their legacy.

Various elements of the Oakmont website design.
Various elements of the Oakmont website design.
Various elements of the Oakmont website design.
Various elements of the Oakmont website design.
Various elements of the Oakmont website design.
Various elements of the Oakmont website design.
Credits

Haley Martin

Art Direction & Design

Ann Winstanley

Copywriting

Credits

Haley Martin

Art Direction & Design

Ann Winstanley

Copywriting

Credits

Haley Martin

Art Direction & Design

Ann Winstanley

Copywriting

© Andre Dugal 2024

Made with 🖤 in Denver, CO

© Andre Dugal 2024

Made with 🖤 in Denver, CO

© Andre Dugal 2024

Made with 🖤 in Denver, CO